Rustler Hat Co. is a clothing store in Nashville, TN. Open: Mon–Wed 10:00 AM – 6:00 PM; Thu 10:00 AM – 7:00 PM; Fri–Sat 9:00 AM – 7:00 PM; Sun 9:00 AM – 6:00 PM. Phone: (615) 490-6977. Average rating is 4.9 stars from 1,852 reviews. Website: http://www.rustlerhatco.com/.
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Rustler Hat Co. — 407 11th Ave S, Nashville, TN 37203, USA
⭐⭐⭐⭐⭐ 4.9 · 1,852 reviews

Rustle Up Your Legendary Hat at Rustler Hat Co.

Craft custom cowboy hats in the heart of Nashville that turn heads and tell your story—perfect for Music City rebels and ranch hands alike.

About Us

Nestled in the vibrant pulse of Nashville's 11th Avenue South, Rustler Hat Co. is where Western grit meets Southern swagger. We're not just hat makers; we're storytellers who shape felt into legends. Picture this: the scent of fresh leather and steam rising from custom blocks as your one-of-a-kind hat takes form under skilled hands.

From wide-brimmed bosses for dusty trails to sleek felt fedoras for honky-tonk nights, every piece at Rustler screams authenticity. Founded in the heart of Music City, we've outfitted bachelorette parties, anniversary celebrations, and groups of eleven strong without missing a beat. Our 4.9-star rating from 1,852 rave reviews isn't luck—it's the result of obsessive craftsmanship and Nashville hospitality.

Whether you're a local line dancer or a visitor chasing that cowboy fantasy, step into our workshop at 407 11th Ave S. Feel the buzz of Broadway nearby, hear the faint twang of guitars, and walk out crowned in custom glory. Rustler isn't a store; it's your ticket to owning the room, one perfectly fitted brim at a time. Saddle up—your hat's waiting.

What We Offer

At Rustler Hat Co., we don't sell hats—we forge icons. Dive into our custom hat-making experience, where you pick premium felt, choose your crown height, brim width, and personal flair like conchos, feathers, or embroidery. Our expert hatters guide you every step, steaming, blocking, and sanding until it fits like it was born on your head.

Perfect for gifts, anniversaries, or group adventures, appointments ensure white-glove service amid Nashville's electric vibe. Craving a classic cattleman crease or a wild rodeo crown? We deliver irresistible results that last a lifetime. Walk-ins welcome for ready-to-rock styles, but book ahead for the full bespoke thrill. Elevate your look, boost your confidence, and steal the show—your custom Rustler hat is the ultimate Music City souvenir.

Why Choose Us

4.9/5 stars from 1,852 reviews—customers rave about flawless custom fits and unforgettable experiences.
Expert guidance from Caroline and team turns hat dreams into reality, even for first-timers.
Handles large groups like pros—eleven visitors raved about seamless service for celebrations.
Prime Nashville location at 407 11th Ave S, steps from Broadway's honky-tonks.
Premium materials and lifetime craftsmanship ensure your hat outlasts every adventure.
Perfect for gifts and milestones—anniversary couples call it their best Music City memory.

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Take a look at our space and what we have to offer

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What Our Customers Say

Don't just take our word for it - hear from our satisfied customers

⭐ Click to Rate & Review This Business ✍️
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"Had an AMAZING experience at Rustler! My husband set up an appointment for a custom hat as a Christmas gift and it was perfect! Caroline was wonderful at guiding me through the decision process and her work is flawless! She and all the staff were so kind and made the experience so much fun! 10/10 will go back again! *Bonus points from my husband for the complimentary beverage and having the Browns game on!"
— Meghan Frantz
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"Hands down one of the BEST experiences we’ve had! We’re in town celebrating our 18th anniversary and had to make a stop here — so glad we did! We had the pleasure of working with two of THE BEST people: Bren and Ms. Paula! This was my first cowgirl hat, and my husband wanted something totally one-of-a-kind — and that’s exactly what we got. We’re from Texas and bleed burnt orange (Hook ’em 🤘🏽), and Ms. Paula made it happen with a Longhorn design right on top of his hat! Bren helped me create the perfect hat just for me. Both were so patient, creative, and made the whole process unforgettable. It’s truly an experience — not just a purchase. 10/10 highly recommend! Left with two amazing hats and two new besties! 🤠💓"
— Abby Duncan
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"Took a group of 11 to Rustler today and had an amazing experience! The team working there was wonderful and handled our large group so well! This is definitely an experience you don't know you need until you do it. Very cool!"
— Mallory Sullivan
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"The best experience!!! Carlie was absolutely amazing. I couldn’t have asked for a better hat maker. She was so patient and had such wonderful suggestions. My hat is more beautiful than I imagined. Trey was also pretty darn wonderful! He eased me into the process and I am so happy he did. The atmosphere is fun and it is hands down an unforgettable experience."
— Chasity Harris
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"Came here with a group for a bachelorette trip and had the best time! Shout out to Axel and Gracie for being so fun and personable. I am a big fan of places that allow their employees be themselves. I felt no pressure to make quick decisions and had plenty of time to pick exactly what I wanted for my hat! I added my dog’s name ☺️ I come to Nashville pretty often and will definitely be adding Rustler to my list of recommendations for friends and family who want to visit!"
— Brittany

Frequently Asked Questions

Do I need an appointment for a custom hat?
Appointments are recommended for the full custom experience to ensure personalized attention, but walk-ins are welcome for ready-made hats or quick consultations.
How long does it take to make a custom hat?
Most custom hats are crafted on-site during your visit, taking 45-90 minutes depending on complexity—walk out with it the same day!
What styles do you offer?
From classic cowboy crowns like cattleman and rodeo to fedoras and open crowns—choose felt colors, brims, and accents to match your vibe.
Can I bring a group?
Absolutely! We've thrilled groups of 11+ with smooth, fun service—book ahead for larger parties to guarantee spots.
Where are you located and what's the parking like?
We're at 407 11th Ave S, Nashville, TN 37203, near Broadway. Street parking and nearby lots make it easy to roll in.
Are hats suitable for gifts?
Yes! Custom hats make epic Christmas or anniversary gifts—our team helps select the perfect style for your loved one.
What materials do you use?
High-quality fur felt and wool blends for durability and style, sourced for premium comfort and longevity.

Hours of Operation

Monday 10:00 AM – 6:00 PM
Tuesday 10:00 AM – 6:00 PM
Wednesday 10:00 AM – 6:00 PM
Thursday 10:00 AM – 7:00 PM
Friday 9:00 AM – 7:00 PM
Saturday 9:00 AM – 7:00 PM
Sunday 9:00 AM – 6:00 PM

Get In Touch

Ready to get started? Contact us today!

Call Us
(615) 490-6977
Visit Website
www.rustlerhatco.com
Get Directions
407 11th Ave S, Nashville, TN 37203, USA
Email Us
[email protected]